Branding | Strategy | Copywriting | Creative direction
Remote > Melbourne > Australia > International

Specialising in winning over educated decision makers who won’t be told what to
think and feel. Fluffy “content” is out. Substance and thought leadership are in.

Strategy

Starting with your WHY, I build your brand from the ground up. WHAT you say will align with this reason for being. And WHERE and HOW you communicate will be highly efficient ways of making your audience take ownership of the right thoughts and feelings.

Creative

I advise you on information structures and deliver creative concepts, copywriting and practical implementation of all your marketing activities—print, web, video, radio, events… the lot.

Management

To ensure a consistent customer-centric perspective, I pilot third-party contractors or liaise with your own assets in design, photography, videography, voiceover, coding and all other creative disciplines.

Work

The proof is in the proverbial. Here’s a wide range of prior client projects, all of which have been carefully engineered to address unique audience mindsets.

Pure Dairy—website

VIC Government—strategic plan

Raptis Group—real estate brochure

Philips Healthcare Australia—recruitment video

Retrofitlab—website

Pet Listings—brand media kit

DorsaVi—case study

Protecht—case study

Southern Phone—TVC

Smile Styler—print ad

RetrofitLab—whitepaper

Asian Geographic—feature article

Joolca—website

Spin Imaging—brochure

Essential Community Management—print ad

MedTel—brochure

MyHome—book ghostwriting

Damian Čehun—website

DeepDish—website

Joolca—product video

Dynatect—corporate presentation

Vakanta—website

Joolca—product packaging collateral

Pure Dairy—PR video

Joolca—retailer training manual

Contact

Mon-Fri 9am-5pm

Melbourne